Building 2 Sided Marketplace

How we built a two sided marketplace at clockwise software a software development company has a handful of benefits including the chance to work in various spheres.

Building 2 sided marketplace.

The purpose of a two sided marketplace platform is to facilitate interaction between providers and customers. Trying to target a market opportunity that is too big or take on a competitor head on is a recipe for failure. Companies like ebay in ecommerce facebook in social media advertising uber in transportation industry and upwork in gig economy and dating apps are all examples of two sided marketplaces which serve the interests of multiple audiences like manufacturers wholesalers. You can build a two sided marketplace regardless of the industry you are in.

The two sided marketplace business model double sided markets create value for all parties. It s all about learning experiments and new experiences. The service allows creators to set up a digital store and collect payments. A two sided marketplace lets parties of producers and consumers interact with one another and creates network effects between them through a platform intermediary.

The company has already paid out over 200 million to creators. The platform s business model is to take a percentage of the transacted value for connecting producers and consumers. Gumroad is a two sided marketplace for digital goods. Two sided marketplaces are those that bring two user groups together to help them get network benefits from each other and generate economic value.

The platform also has other features that help sellers such as giving the store a blog and customer analytics. Providers customers and the marketplace entrepreneur. Recently our team was creating a two sided marketplace platform and we have some insights worth sharing.